Sunday, November 14, 2010

iPhone and Social Media


Jugs again, originally uploaded by carolsLittleWorld.

The iPhone goes with social media like peanut butter goes with jelly. Never before has it been so easy to take pictures and upload them to your blog or make a short movie and upload to YouTube. With such a results oriented approach to creativity, it's no wonder people are embracing the iPhone as a new means of making photographic images.

Getting your work on Facebook, Twitter, blogging and the like is very important for a professional image maker. It shows clients a lot about your way of seeing the world, it's a direct connection between your work and your style. It also shows them that you are with it and up on the latest trends. Yes, we can spend too much time on some of these social media sites and yes they even have the potential to turn into a complete time sync, but they can also be valuable tools in branding and marketing. Especially in these hard times, it's always good to get the word out and a lot of these social media outlets have replaced traditional advertising as a means for getting new business.

I'm sure that social marketing is not for everybody. Some people find it a chore and that's Ok. For those who embrace it though, the iPhone camera really helps spread the message and get the word out. It's a great tool for productivity.

Until next time...

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